The wealth and revenues of the over 65's in Europe is over €3tr.
The 50+ age group has more discretionary income than any other demographic.
Declared revenues of the over 65's in Ireland is €6.6bn.
The over 50's account for 75% of the wealth in the EU and account for half of all consumer spending.
Despite their wealth and level of consuming spending only 10% of marketing campaigns target the over 50's.
The over 50's market will be 1/4 of the worlds population by 2015
Across Europe, over 50s are joining gyms at a faster rate than any other age group.
The Business of Ageing Partnership would like to invite you to the business and networking opportunity of the year, where you will learn about the fundamental changes that are restructuring the business and social landscape.
This is a real opportunity to be informed and get involved in being part of the Silver Market. Whether you are an investor or looking for an investor this is one day you will not want to miss.
For €125 you can attend a full day conference at the Royal Hospital Kilmainham where you will receive expert briefings, gather insights from business owners and learn for yourself what part of the silver market will play in your future success.
Simply register online by clicking here.