"I loved the conference - it was the most upbeat, positive and therefore stimulating event I have been to in years -no mean achievement"
Carolyn Odgers, Director of Strategy, Chemistry
Did You Know?
The wealth and revenues of the over 65's in Europe is over €3tr.
The 50+ age group has more discretionary income than any other demographic.
Declared revenues of the over 65's in Ireland is €6.6bn.
Did You Know?
The over 50's account for 75% of the wealth in the EU and account for half of all consumer spending.
Despite their wealth and level of consuming spending only 10% of marketing campaigns target the over 50's.
Did You Know?
The over 50's market will be 1/4 of the worlds population by 2015
Across Europe, over 50s are joining gyms at a faster rate than any other age group.
Conference
Testimonials from the Business of Ageing Conference
“A great conference – I have not been at such an enjoyable event in years –and I mean that – Great speakers, subjects and deliveries –it was a rare treat”
John F. Bourke - Director, Glenlo Abbey Hotel, Kentfield, Bushypark,
“Thank you very much for a very engaging and interesting day last Wednesday, it has certainly opened my mind to the possibilities that exist in this area and has put the issues faced into focus for me”
Shane Doherty, Director, Valour Projects
“I loved the conference – it was the most upbeat, positive and therefore stimulating event I have been to in years –no mean achievement”
Carolyn Odgers, Director of Strategy, Chemistry
Download the programme and biog of speakers
Download the presentations from the conference. Please note that not all the presentations are currently available, they will be uploaded as and when they become available for the general public
Introduction & Welcome Senator Feargal Quinn The Key Issues Professor David Bloom – Harvard Chair, Department of Global Health and Population Clarence James Gamble Professor of Economics and Demography - “Global Population Ageing, its economic consequences and implications for Ireland”
Dick Stroud, Founder and CEO of 20plus30 - “The potential of the global Silver Markets” Realising the Potential Orlaith Blaney, MD McCann Erickson
Brian Mooney – MD of B&Q Ireland Parrallel Session - New Technology Gary Carroll, Episensor
Dr Brian Caulfield, Academic Director, TRIL Parrallel Session - Leisure, Home and Lifestyle John Galligan, John Galligan Travel
Sheena Clohessy - I-CANDO
Michael McCoy, Moorehall Lodge
Nuala Collins, Food Facts Parrallel Session - Marketing to the 50+
Orlaith Blaney, MD McCann Erickson
Gary Brown - RMG Target Plenary Session John Flynn, MD ACT
